FOR IMMEDIATE RELEASE
BreaktimeTV Expands Nationwide Following Successful Launch in Salt Lake City and Phoenix Phoenix, AZ
BreaktimeTV, a leading innovator in out-of-home media, is proud to announce its nationwide expansion after a successful launch in Salt Lake City and Phoenix. This marks a pivotal moment for the company as it continues to transform the breakroom experience, offering cutting-edge content through its BreaktimeU podcasts, along with culture and communication solutions powered by its’ proprietary ad technology. The platform enables operators to extend their reach beyond traditional products, providing valuable services supported by incremental advertising revenue.
Since its debut, BreaktimeTV has gained significant traction in Salt Lake City and Phoenix, driving substantial revenue growth for operators while delivering culture-driven solutions that resonate with end users. The overwhelmingly positive response to BreaktimeTV in these markets has paved the way for an ambitious national expansion strategy to bring its innovative platform to audiences across the country.
“Our success in Salt Lake City and Phoenix proves that our vision for monetizing breakroom real estate—beyond just bags and bottles—while offering a culture and communication solution for employers, is what the industry needs to address the challenges of rising costs and inflation,” said Patrick McMullan, Founder of BreaktimeTV. “While there have been many display and advertising solutions, BreaktimeTV is the first to seamlessly integrate ad fulfillment, quality educational content and a strong revenue share in a delivery mechanism that drives measurable results and ROI. We’re excited to expand nationwide and help operators make an immediate bottom-line impact, while offering a culture solution that enhances their clients’ success.”
As part of this expansion, BreaktimeTV formed a new holding company to house its’ ownership interests in their technology. “When we founded BreaktimeTV in 2023, our vision was to revolutionize advertising, thus we acquired interests in technology to bring this to our industry,” said Jon Evans, President of BreaktimeTV. “We didn’t want to be just a subscriber; we were so confident in this that we invested in the technology and now play a role in shaping its future.”
In conjunction with this strategic move, Patrick McMullan has transitioned to the role of Managing Partner of Breaktime Holdings. Additionally, Jon Evans, the long-time CEO of Breakroom Choices, a prominent independent breakroom services company in Utah, has assumed the role of President at BreaktimeTV. “When Patrick joined us following the sale of Three Square Market, this vision was clear,” said Darren Evans, COO of Breakroom Choices. “By leveraging each other’s strengths, we’ve created a model that not only significantly increased our clients’ satisfaction but also grew our market sales by nearly 9% and boosted our bottom line thanks to BreaktimeTV’s added revenue stream.”
BreaktimeTV’s 2025 Expansion Plans:
• Opening nearly 5,200 additional screen locations across multiple cities in early 2025, with a target of 20,000 screens by year-end.
• Expanding its premium offerings to help businesses monetize televisions in breakrooms and other areas where employees or customers engage with content. This includes a dynamic lineup of BreaktimeU podcasts, hosted by Kristy Siefkin and Rob Hunter, two veteran journalists with nearly 50 years of combined experience in local and national media.
• Exhibiting at the 2025 NAMA Show in Las Vegas, where operators can experience firsthand the immediate impact BreaktimeTV can have on their revenue streams.
BreaktimeTV has differentiated itself from traditional media solutions by automating the advertising engine, offering more than just content delivery. This expansion comes at a time when operators are seeking frictionless, passive income solutions that also provide innovative media experiences tailored to their clients’ cultural needs.
For more information on BreaktimeTV and its upcoming nationwide expansion, please visit BreaktimeTV.com or contact:
Media Contact:
Patrick McMullan
Partner, BreaktimeTV
Phone: 480-690-6000
Email: Patrick@BreaktimeTV.com
About BreaktimeTV:
Founded in 2023, BreaktimeTV (BTV) is a digital media platform dedicated to enhancing the breakroom experience for operators and their clients. BTV delivers engaging, high-quality content that informs, entertains, and connects audiences while providing operators with a reliable and frictionless source of passive income.
